What is On-page SEO? On-page SEO is the optimization of a variety of factors on a webpage to improve rankings on search engines so you can earn more not just more traffic, but attract visitors who are truly interested in what you’re offering. On-page SEO is made up of...
What Do The Changes To Google Ad Grants Mean For Your Nonprofit? Is your nonprofit currently enrolled in the Google Ad Grants program? If so, you have probably noticed the changes that occurred in January. If not, you should consider how your nonprofit could benefit...
Repurposing is something you probably do every day without thinking about it. You just reheated your leftovers in the microwave. You just logged onto your Kijiji account to sell that old bike. You went to check out a thrift store last night to see if there were any...
Ever looked at Google Analytics for your website and thought to yourself, no wonder it’s free, how can anyone understand all these lines and charts. I am going to attempt to significantly simplify your life by recommending the critical few metrics you should use...
Why Use Influencer Marketing? You’re an influencer. When you talk about the restaurant you had dinner at, the film you just watched, or the new app you downloaded; you’re influencing the opinion of those in your circle. If you’re trusted and well respected, that’s a...