Search Engine Optimization Services

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SEO for Small Businesses

The world of Search Engine Optimization (SEO) is constantly changing.

Digital Giants propels you to the top of the search page with current SEO strategies. Drive organic traffic to your website.

Work with us for better SEO results. Our experience and sophisticated tools, combined with our SEMRush partnership, delivers proven results.

Refined & Defined

Our SEO team’s process

Site audit & SEO strategy

We’ll audit your site, suggest changes, and provide priorities and budgets. We use SEMRush for keyword research, competition analysis, and search ranking comparisons. We will also make recommendations for additional content and link building efforts.

On-page optimization

Once our audit and strategy are complete and keywords have been approved by you, we’ll make sure that each page of website content is optimized to get the most from organic search, including titles, URLs, page titles, coding (schema markup), meta descriptions, images, internal backlinks, and keyword density.


Our local off-page process involves identifying the right business citations and backlinks and creating/updating them. We will benchmark you against your competition to understand what backlinks are being used to drive traffic to their site, particularly for any competitive keywords.

Tracking & Reporting

We will track your keywords and provide monthly and quarterly reports reporting on the KPI’s that are important to you. We will also continue to monitor competitor rankings, adjust the SEO strategy accordingly and continue to maximize the SEO plan. 

Our SEO services

On Page Optimization

On-page optimization of individual web pages to improve rankings and increase relevant traffic. Both the content and the page’s source code are factors for On-page SEO. On-page SEO has changed over the years so it is important to be up-to-date with current techniques.


Local SEO

Local SEO boosts local businesses’ online presence and promotes their products/services to local audiences. Search engines rely on a variety of signals such as content, social profiles, links, and citations to help return relevant results.


Technical SEO

Technical SEO improves websites and the server for better search engine crawling and enhanced user experience. This includes ensuring your site is mobile friendly, has quick load speeds, and has secure connections. Technical SEO is important because search engines reward websites that show these characteristics.


Off page optimization

Off-page SEO consists of the actions you take outside of your website to affect your rankings and search results. Off-page SEO addresses things such as search engine and user perception of your website’s authority, trustworthiness and popularity. This is achieved by having other websites vouch for the quality of your website and content.


Why should I spend money on SEO?

SEO Success Story

Digital Giants proposed an experiment to help Kaycan’s 50 locations across North America, drive more local search appearances using Google Business Profile. See how we helped the individual store locations show up in 119% more searches



What is SEO?

Search Engine Optimization (SEO) refers to the practice of optimizing websites and digital content to enhance their presence on search engine results pages (SERPs). The primary objective of SEO is to augment the organic (non-paid) traffic directed to a website by establishing its relevance and credibility in the eyes of search engines such as Google, Bing, and Yahoo.

What type of SEO clients do you work with?

We have clients right here in Barrie, but also provincially, nationally and internationally. We work with small to medium-sized businesses and not for profits.

What industries do you serve?

We work with clients in a variety of industries:

  • Professional services
  • Manufacturing
  • B2B
  • B2C
  • Not-for-profit
Why is SEO important?

SEO is important to your overall digital marketing strategy because: 

  • It helps increase organic traffic
  • It involves optimizing your website’s structure, navigation and content – hence leading to better user experience
  • It gives your website credibility and trust
  • It’s cost-effective, sees long-term results and can be easily measured to see ROI
    What are backlinks and why are they important?

    Backlinks are hyperlinks from one website to another. Backlinks are important for several reasons:

    • Search engine algorithms consider backlinks as a signal of website credibility and authority.
    • Backlinks from reputable sources act as endorsements for your organization.
    • Backlinks can drive referral traffic to your website.

      SEO Resources

      Seraphinite AcceleratorOptimized by Seraphinite Accelerator
      Turns on site high speed to be attractive for people and search engines.